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Teacher Resources by Grade
|1st - 2nd||3rd - 4th|
|5th - 6th||7th - 8th|
|9th - 10th||11th - 12th|
Critical Media Literacy: Commercial Advertising
|Grades||6 – 8|
|Lesson Plan Type||Standard Lesson|
|Estimated Time||Four 45-minute sessions|
Grades 6 – 12 | Lesson Plan | Standard Lesson
After researching political platforms of past presidents through primary sources and other resources, students create commercials for these presidents using Voki, an online web tool that produces speaking avatars.
Grades 5 – 12 | Calendar Activity |  June 8
After finding advertisements from the past, students evaluate them and discuss how ads have changed over the years. Students then create an advertisement for a new flavor of ice cream.
Grades 7 – 12 | Calendar Activity |  August 4
Students are introduced to a passage by President Barack Obama in his book Dreams from My Father and are encouraged to engage in an examination of the ways they are portrayed by the media.
Grades 7 – 12 | Calendar Activity |  March 9
Students explore body image and advertising through an activity where they bring in pictures from magazines that they read and discuss gender representations in the media.
Grades 7 – 12 | Calendar Activity |  May 3
Students make predictions about the content of some of NPR's programs, then listen to the programs and report on the contents and discuss with the class.
Grades 3 – 12 | Calendar Activity |  January 22
Original advertisements are created after students review advertising techniques they've studied.