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    • Calendar Activity
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  • digital literacy (7)
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Persuasive Techniques in Advertising
Grades
9 - 12
|
Lesson Plan
|
Standard Lesson
Persuasive Techniques in Advertising

Students will be introduced to persuasive techniques used in advertising, analyze advertising, and explore the concepts of demographics, marketing for a specific audience, and dynamic advertising.

Book Report Alternative: Getting Acquainted with Farcebook
Grades
7 - 12
|
Lesson Plan
|
Standard Lesson
Book Report Alternative: Getting Acquainted with Farcebook
In this alternative to the traditional book report, students report on their novel choices using Facebook-like pages.
Exploring Careers Using the Internet
Grades
6 - 8
|
Lesson Plan
|
Standard Lesson
Exploring Careers Using the Internet
Doctors, astrophysicists, and daycare providers are only some of the careers that will be explored in this lesson in which students research careers and publish occupational summaries about them.
Create a Great Future: STEM Career Research Using Close Reading
Grades
6 - 12
|
Lesson Plan
|
Minilesson
Create a Great Future: STEM Career Research Using Close Reading
What if students could see the relevance of their school curriculum to real-world, interesting, STEM-related careers? Let's help them create a great future!
Resumes and Cover Letters for High School Students
Grades
9 - 12
|
Lesson Plan
|
Unit
Resumes and Cover Letters for High School Students

High school students are taught how to use resumes and cover letters to highlight their skills and make them stand out, whether applying to college or for a job.

Media Literacy: Examining the World of Television Teens
Grades
6 - 8
|
Lesson Plan
|
Standard Lesson
Media Literacy: Examining the World of Television Teens
Pop culture and the classroom collide in this lesson when students go behind the scenes to analyze a television series for characterization to use in an original television show proposal.
Grades
3 - 12
|
Calendar Activity
|
Historical Figure & Event
The "1984" Macintosh commercial aired today during Super Bowl XVIII.
Original advertisements are created after students review advertising techniques they've studied.
On this day in 1907, Rachel Carson was born.
Grades
3 - 12
|
Calendar Activity
|
Author & Text
On this day in 1907, Rachel Carson was born.
Students learn about Rachel Carson, explore different environmental websites, and write a Diamante Poem about a particular habitat.
Ezra Jack Keats was born on this day in 1916.
Grades
K - 12
|
Calendar Activity
|
Author & Text
Ezra Jack Keats was born on this day in 1916.
In celebration of Keats' birthday, students write stories that include some characters from Keats' books and practice using collage techniques with the Collage Machine.
Elizabeth Blackwell became the first woman in the US to earn a MD degree in 1849.
Grades
3 - 12
|
Calendar Activity
|
Historical Figure & Event
Elizabeth Blackwell became the first woman in the US to earn a MD degree in 1849.
"Famous Firsts" are researched by students, followed by small group research and multimedia presentations to report research results.
Sally Ride, first American woman in space, was born in 1951.
Grades
3 - 8
|
Calendar Activity
|
Historical Figure & Event
Sally Ride, first American woman in space, was born in 1951.
After exploring information about Sally Ride on the StarKids Who's Who site, students write a letter using the Letter Generator to Dr. Ride's foundation, Sally Ride Science.

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